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Many young people choose to YouTube to listen to their groups, parking platforms and other platforms P2P streaming. Since 2011, Google has Play All Music, with a platform to store, sync and sell music online. In 2013 he joined a paid service subscription music in the cloud with a cost of 9.99 euros per month. Now proposes Youtube Music Key aiming to dethrone Spotify and iTunes also gaining ground and Beats. Several great artists consider the income provided by each playing their music on Spotify are insufficient.

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Using Youtube as music service have already explored before other companies and initiatives. The Atraci platform offers a streaming music service free of charge based on the popular video platform. This project, whose implementation is open source, has versions for both Windows computers, Mac OS X or Linux as mobile iOS and Android. Atraci states with more than 60 million songs, a much higher number of subjects available on iTunes. Apple, iTunes and iTunes Beats, service selling songs and albums online form Apple has a problem: most users reject the consumption of music based on the acquisition of an audio file with limited copy. They prefer instant access to millions of songs from different devices. When Apple launched iTunes, the then CEO of the company, the mythical founder Steve Jobs argued that people want to own their music and not just temporary users. However, this is no longer true. For this reason, Apple is proposed to launch a new streaming music service, according ahead a few weeks ago the Financial Times newspaper.

 This service could be integrated into the operating system for iPhone and iPad iOS. Also, you could use the brand Beats speakers, which corresponds to the manufacturer of headphones that Apple acquired this year by 3,000 million dollars and also features streaming music service Music Beats company. That is, Apple is proposed relaunching this service and integrate by default on all your devices, like music stores and books iTunes and iBooks. In the past, Apple has already tried to compete with Spotify via iTunes Radio, featuring advertising in exchange for listening to music for free, but if you subscribed to iTunes Match, advertising disappeared. Finally, given the lack of success, the project was scrapped. Despite the success Spotify Spotify, not all record companies or groups are happy with the service. The singer Taylor Swift and other international artists have decided, along with their companies, withdraw its Spotify discs. These musicians consider that the income provided by each playing his music on this platform are insufficient. For its part, argues that since 2008 Spotify has paid to the record 2.000 million.